09 Mar 09 Study: 35% of Public Radio Listeners Stream Weekly

A recent survey of Public Radio listeners found that 35% listen to Internet radio weekly or more. That number increases to 49% of listeners to Public Radio AAA formats. The same survey, conducted by Jacobs Media on behalf of NPR and Public Radio Programmers found that 41% of Public Radio listeners said they listen more because a station streams online , leading to a study observation that “Internet streaming is a significant activity & and plays a role in generating mor

Tags: Aaa, Amp, Internet Radio, Jacobs, Listen Radio, Npr Radio, Number Increases, Observation, Public Radio Listeners, Radio Programmers, Radio Stream, Streams, Survey